Archive for October, 2007
PANDAL HOPPING ON ONE SITE – ii BRINGS ONLINE THE GLAMOUR OF DURGA PUJA
The ABP group is one of the largest media publishing groups in India and a quintessentially Bengali institution. The Anandabazar Patrika Puja website was launched in 2003 to cover the festive fervor in Bengal during Durga Puja.
Objective
Visit Bengal during the 10-day Puja period and the sheer vibrancy, fervour and joie de vivre in the [...]
IRIDIUM BUILDS YET ANOTHER GATEWAY TO BETTER EDUCATION
The Management Development Institute (MDI) is the country’s premier business school. It is located in Gurgaon and offers a range of academic programs.
Objective
MDI was looking at creating and developing appropriate tools and outlets to disseminate knowledge. MDI’s existing website had to be reoriented to make it a learning and interactive tool which reaches out to [...]
ii MAKES A HEART-TO-INTERNET CONNECTION FOR MARUTI
India’s largest car manufacturer, Maruti, was launching a new scheme allows NRIs to gift a Maruti car to a person in India. The scheme would offer NRIs special prices, payment options and home delivery services.
Objective
iridiumInteractive (ii) has a long standing e-business and Internet solutions relationship with Maruti Udyog, and this new project only strengthened [...]
HEPLING AN INDIAN BRAND RUB SHOULDERS WITH ITS INTERNATIONAL COUSINS THROUGH THE MEDIUM OF THE INTERNET
Numero Uno is India’s earliest and leading denim apparel manufacturer. Over the years, it has metamorphosed into a dynamic and responsive brand for the youth. It is one of the few international brands that fuse international trends, innovative fabrics, washes, and treatments with accessible pricing.
Objective
The idea behind revamping the Numero Uno site was to [...]
BUILDING AN ONLINE PRESENCE FOR AMITY UNIVERSITY
Amity University is recognized as the largest and the top private B-school in India with a student strength of over 50,000 spread over 700 acres of high-tech campus. They are equipped with world-class infrastructure, and have a reputed and experienced faculty.
Objective
Amity wanted a website that reflected their international standards. They sought to have an [...]


