Case studies | iridium Interactive Blog

Network with a cause – Public Health Global Network Goes Live !

Jun 08, 11

Posted by Janhavi in Announcements, Case studies, Life at iridium, Non Profit Organizations, Others

At II every day there is a new story, a new learning, new paths explored. This time around its a website with a dfference. A networking tool which creates not a social networking site for fun but a tool that actually creates social awareness in the public health sector. The website: http://www.publichealthglobal.org was designed...

WagonR Think Big Challenge 2 case study iridium Interactive

May 28, 11

Posted by Gautam Seth in Announcements, Automotive, Case studies, Interactive Marketing, Life at iridium, Others, innovation, iridium Interactive News

“The Challenge was Bigger and so was our intent”; these lines would be apt for the entire team here which literally gave wings to this activity. Just a few days old at iridium (Delhi office), I was put in the team to work on this project. We were given a flat 15 days to get the new design and the entire back-end implemented, but...

Classic Case of what not to do on Social Media!!

Social Media Etiquette and handling PR is very critical to a company in social media. Consumer interactions have compelled companies to plunge into social media to be a part of these conversations. Today I was reading what could be the biggest social media/PR debacle ever. I am talking about the food giant Nestle who, till a few...

PANDAL HOPPING ON ONE SITE – ii BRINGS ONLINE THE GLAMOUR OF DURGA PUJA

The ABP group is one of the largest media publishing groups in India and a quintessentially Bengali institution. The Anandabazar Patrika Puja website was launched in 2003 to cover the festive fervor in Bengal during Durga Puja. Objective Visit Bengal during the 10-day Puja period and the sheer vibrancy, fervour and joie de...

IRIDIUM BUILDS YET ANOTHER GATEWAY TO BETTER EDUCATION

The Management Development Institute (MDI) is the country’s premier business school. It is located in Gurgaon and offers a range of academic programs. Objective MDI was looking at creating and developing appropriate tools and outlets to disseminate knowledge. MDI’s existing website had to be reoriented to make it a...

ii MAKES A HEART-TO-INTERNET CONNECTION FOR MARUTI

India’s largest car manufacturer, Maruti, was launching a new scheme allows NRIs to gift a Maruti car to a person in India. The scheme would offer NRIs special prices, payment options and home delivery services. Objective iridium Interactive (ii) has a long standing e-business and Internet solutions relationship with Maruti...